Challenge

Although the product was innovative and valuable, Wattcher's digital presentation did not align with the brand ambition. There was a need for a clear digital strategy, improved user experience and a stronger online profile to increase impact and sales.

Approach

In close collaboration with the Wattcher team, we translated the brand values into a cohesive digital experience, with focus on simplicity, usability and visual impact.

Our contribution included:

• A completely renewed website with strong visual identity
• An integrated webshop for direct sales
• An interactive dashboard where users could track their energy consumption live
• A scalable CMS allowing Wattcher to manage content and customer relations independently

Result

The end result was a future-proof platform that brought together product, brand and user in one powerful digital environment. The renewed online presence gave Wattcher the tools to efficiently scale both communication and sales.